Agrana is an Austrian industrial enterprise that refines raw agricultural products. The core business of the company is sugar. Due to elimination of the EU sugar market quotas in 2017, Agrana had to increase the precision of its demand planning for all markets and segments. It also had to optimize its production, storage and distribution within the global supply chain network. To meet these goals, Agrana decided to introduce the planning tool SAP IBP.
The existing sales and replenishment planning tool was to be redefined and improved with the help of an integrative planning system in order to optimize the entire supply chain.
- Guaranteeing the company’s competitiveness through better planning precision and optimized supply chain management
- Implementation of an integrative planning system